In Lieu Of Lobbies, Online Bankers Hang Out At Blobbies

Take a closer look at several CU Web logs, where employees gather to post entries on any number of topics. That's also where online members go after they've paid bills at the homebanking site - blogs are evolving into what could be called a "web lobby," or "blobby." In...

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Bibliographic Details
Published inCredit Union Journal Vol. 11; no. 46; p. 16
Main Author Jepson, Kevin
Format Journal Article Trade Publication Article
LanguageEnglish
Published New York SyndiGate Media Inc 19.11.2007
SourceMedia dba Arizent
Subjects
Banking industry
Blogs
Credit unions
Customer services
Home banking services
Management
Professional football
Social networks
Web site design
Weblogs
United States
United States > US
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Summary:Take a closer look at several CU Web logs, where employees gather to post entries on any number of topics. That's also where online members go after they've paid bills at the homebanking site - blogs are evolving into what could be called a "web lobby," or "blobby." In fact, Dan Veasey, marketing representative at $30-million Piedmont CU (PCU) here, believes that blobbies may be the glue that holds members together. At PCU, I don't perceive most of our members as being that cohesive, he explained. At my former credit union, I remember members just hanging around together in the lobby after making their transactions. In March, Veasey made an attempt to bring PCU members together by starting the credit union's Member Connect blog, where he writes about everything from PCU's person-to-person bill pay feature to how he dreamed up and contributed to his niece's promdress savings account.
ISSN:1521-5105