Profile: Initiative Media's Ray Dundas

Ray Dundas, the new senior VP, group director of national broadcast at Initiative Media North America, is briefly profiled. On the subject of the propriety of advertising on reality TV shows, Dundas says that reality programming is a fact in the industry. Advertisers are in the business of selling p...

Full description

Saved in:
Bibliographic Details
Published inTelevisionWeek Vol. 22; no. 12; p. 22
Format Journal Article Trade Publication Article
LanguageEnglish
Published Chicago Crain Communications, Inc 24.03.2003
Crain Communications, Incorporated
Subjects
Advertising agencies
Dundas, Ray
Executives
Officials and employees
Personal profiles
Reality television programs
Television advertising
United States
United States > US
Online AccessGet full text
ISSN1544-0516

Cover

More Information
Summary:Ray Dundas, the new senior VP, group director of national broadcast at Initiative Media North America, is briefly profiled. On the subject of the propriety of advertising on reality TV shows, Dundas says that reality programming is a fact in the industry. Advertisers are in the business of selling product and will seek the best programming environments to move their products.
ISSN:1544-0516