Strategic analysis: approaching continuous improvement proactively

This paper examines the experience of introducing a continuous improvement tool to the management of an advance technology software engineering company. The model, Strategic Analysis, applies Appreciative Inquiry, an intervention that builds on organizational success, to the needs assessment process...

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Bibliographic Details
Published inReview of business Vol. 29; no. 1; p. 15
Main Authors Ncube, Lisa B, Wasburn, Mara H
Format Journal Article
LanguageEnglish
Published New York St. John's University, College of Business Administration 22.09.2008
St. John's University
Subjects
Advantages
Analysis
Business performance management
Computer software industry
Decision-making
Innovations
Management
Product development
Software engineering
Strategic planning
Studies
Success
Total quality
Visualization
United States
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Summary:This paper examines the experience of introducing a continuous improvement tool to the management of an advance technology software engineering company. The model, Strategic Analysis, applies Appreciative Inquiry, an intervention that builds on organizational success, to the needs assessment process. The case highlights the potential of Strategic Analysis to encourage innovation. [PUBLICATION ABSTRACT]
ISSN:0034-6454