Demographic changes and consumers behaviours on the bread market

Analysis of demographic changes occurring in Poland conducted in the present article shows trends and allows the consideration of demographic premises of the development and changes in behaviours of consumers on the bread market, i.e. of the product which takes priority place in the group of essenti...

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Bibliographic Details
Published inJournal of agribusiness and rural development Vol. 4; no. 14
Main Author Gorynska-Goldmann, Elzbieta
Format Journal Article
LanguageEnglish
Polish
Published University of Life Sciences in Poznań 01.01.2009
Subjects
Agricultural and food market
Bakers
Bread
Consumer behaviour
consumers behaviours
Demand analysis
Demographic change
demographic changes
market
Market analysis
Poland
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Summary:Analysis of demographic changes occurring in Poland conducted in the present article shows trends and allows the consideration of demographic premises of the development and changes in behaviours of consumers on the bread market, i.e. of the product which takes priority place in the group of essential needs. Following demographic indicators were discussed: the size of Polish population, the rate of the fertility and mortalities, the age structure, average life expectancy, the household and the level of education. Appearing demographic trends allow forecasting the volume of demand for products. It was stated that on the bread market there will be changes of quantitative, genre as well as qualitative character that determine a challenge for enterprises of the bakery industry.
Bibliography:ObjectType-Article-2
SourceType-Scholarly Journals-1
ObjectType-Feature-1
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ISSN:1899-5772
1899-5241
1899-5772