A Study on Consumer Preferences for Incorporating Sustainable Development Goal Indicators in the Design Attributes of Music Imagery Products

We explored consumer preferences for incorporating sustainable development goal (SDG) indicators into music imagery product design. Qualitative and quantitative investigations were conducted to survey and analyze consumer preferences and values. Through questionnaire surveys and focus group discussi...

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Bibliographic Details
Published inEngineering proceedings Vol. 55; no. 1; p. 75
Main Authors Lu Chen, Ying-Chieh Wu, Jiann-Sheng Jiang
Format Journal Article
LanguageEnglish
Published MDPI AG 01.12.2023
Subjects
importance–performance analysis
Miryoku engineering
music imagery products
SDG indicators
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Summary:We explored consumer preferences for incorporating sustainable development goal (SDG) indicators into music imagery product design. Qualitative and quantitative investigations were conducted to survey and analyze consumer preferences and values. Through questionnaire surveys and focus group discussions, consumers’ perceptions and values toward SDG indicators in music imagery products were investigated. The results showed that consumers’ demands and preferences for music imagery products aligned with the SDGs. Consumer preferences and values were important in the design of music imagery products. By comparing the influence of different product design attributes on consumer attractiveness and purchase intention, this demonstrates the practical value of incorporating SDG indicators into music imagery products. The results serve as valuable references for the design and marketing of music imagery products to promote the application and advancement of the SDGs.
ISSN:2673-4591
DOI:10.3390/engproc2023055075