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THE INFLUENCE OF CONSUMERS’ PATRONAGE BEHAVIOUR TOWARDS PETROL STATIONS: A MULTIGROUP ANALYSIS USING PLS-SEM

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Bibliographic Details
Published inJournal of Applied Structural Equation Modelling Vol. 6; no. 2; pp. 1 - 22
Main Authors Hong Kay Tze, Khoo Kim Leng, Norbaizura Mohd Naim
Format Journal Article
LanguageEnglish
Published Sarawak Research Society (SRS) 01.07.2022
Subjects
consumers’ patronage behaviour
multigroup analysis
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ISSN:2590-4221
DOI:10.47263/JASEM.6(2)05
  • ikona citování Cite this
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