Financial Behaviours of Stock Market Investors

Behavioural Finance research has received significant attention in recent years, and now it plays a vital role in determining the behaviour of investors when investing in the stock market. Financial Behaviour refers to the psychological factors that influence the investing decisions of investors in...

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Bibliographic Details
Published inShanlax International Journal of Management Vol. 12; no. 3; pp. 25 - 30
Main Authors Magesh Kumar, C., Sujatha, K., Rajesh Kumar, K.
Format Journal Article
LanguageEnglish
Published 01.01.2025
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Summary:Behavioural Finance research has received significant attention in recent years, and now it plays a vital role in determining the behaviour of investors when investing in the stock market. Financial Behaviour refers to the psychological factors that influence the investing decisions of investors in the stock market. This article attempts to review several prior and current studies done on this research area based on the Heuristics, Prospect, Market, and Herding theories, which classify many behavioural factors. As an outcome, this will provide a comprehensive literature on the financial behaviours of stock market investors, which will assist investors in their investment decision-making as well as academicians, professionals, and researchers in their research.
ISSN:2321-4643
2581-9402
DOI:10.34293/management.v12i3.8213