The Effects of Characteristics of Live Commerce on Consumer Attachment Formation and Behavior Intention : A Socio-technical Systems Perspective

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Bibliographic Details
Published inFashion & Textile Research Journal Vol. 24; no. 3; pp. 303 - 314
Main Authors Cha, Yerin, Kim, Hyejeong, Park, Minjung
Format Journal Article
LanguageEnglish
Published 30.06.2022
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ISSN:1229-2060
2287-5743
DOI:10.5805/SFTI.2022.24.3.303