A Case Study of the Subtitle Translation of a Short Video from the Perspective of Three-dimensional Transformation of Eco-Translatology

In the context of the rapid development of new media and the globalized transmission of short videos, the quality of subtitle translation needs to be improved. Based on the theory of Three-dimensional Transformation of Eco-translatology proposed by Professor Hu Gengshen, this paper analyzes the subt...

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Bibliographic Details
Published inEnglish Literature and Language Review no. 82; pp. 32 - 38
Main Authors Leyang, WANG, Dingfang, LIU
Format Journal Article
LanguageEnglish
Published 06.12.2022
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Summary:In the context of the rapid development of new media and the globalized transmission of short videos, the quality of subtitle translation needs to be improved. Based on the theory of Three-dimensional Transformation of Eco-translatology proposed by Professor Hu Gengshen, this paper analyzes the subtitle translation of the short video The "Story of Spring" in Xiong’an, aiming to explore how to apply the approach of translation adaptation in different cultural backgrounds from the three dimensions of language, culture, and communication to improve the quality of video subtitle translation. Through the case study of short video subtitle translation from the perspective of Eco-translatology, this paper tries to provide some constructive suggestions for researchers and translators in related areas.
ISSN:2413-8827
2412-1703
DOI:10.32861/ellr.82.32.38