The effect of information on public acceptance – The case of water from alternative sources

This study aims to provide conclusive evidence that information about water from alternative sources increases public acceptance. We conducted an experiment with 1000 Australian respondents asking them about their acceptance of recycled and desalinated water for a range of purposes under two conditi...

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Published inJournal of environmental management Vol. 91; no. 6; pp. 1288 - 1293
Main Authors Dolnicar, Sara, Hurlimann, Anna, Nghiem, Long Duc
Format Journal Article
LanguageEnglish
Published Kidlington Elsevier Ltd 01.06.2010
Elsevier
Academic Press Ltd
Subjects
Acceptance
Alternative water sources
Animal, plant and microbial ecology
Applied ecology
Augmentation
Australia
Biological and medical sciences
Conservation of Natural Resources
Conservation, protection and management of environment and wildlife
Desalinated water
Desalination
Environmental management
Fundamental and applied biological sciences. Psychology
General aspects
Information
Information acquisition
Likelihood Functions
Management
Probability
Public acceptance
Public attitudes/resistance
Public opinion
Public policy
Recycled
Recycled water
Recycling
Studies
Water management
Water resources
Water Supply
Australia
Recycled water
Public attitudes/resistance
Desalinated water
Public acceptance
Alternative water sources
Sensitivity resistance
Attitude
Public information
Environmental management
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Summary:This study aims to provide conclusive evidence that information about water from alternative sources increases public acceptance. We conducted an experiment with 1000 Australian respondents asking them about their acceptance of recycled and desalinated water for a range of purposes under two conditions: 1) no information provided and 2) information about the production process provided. Results indicate that – both for desalinated and recycled water – the stated likelihood of use increases significantly if people are provided with information about the production process. This has major implications for public policy makers indicating that providing factual information (as opposed to persuasive campaigns) will increase public support of water augmentation projects.
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ISSN:0301-4797
1095-8630
DOI:10.1016/j.jenvman.2010.02.003