Wine business practices: A new versus old wine world perspective
This research investigates and compares some of the strategic choices made by small wine firms from two different New World wine producing countries, Australia and New Zealand, and one traditional wine producing region of France. This research was first conducted in 2003 in France with 98 wine firms...
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Published in | Agribusiness (New York, N.Y.) Vol. 22; no. 3; pp. 405 - 416 |
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Main Authors | , |
Format | Journal Article |
Language | English |
Published |
Hoboken
Wiley Subscription Services, Inc., A Wiley Company
01.06.2006
John Wiley & Sons, Ltd Wiley Periodicals Inc Wiley |
Series | Agribusiness |
Subjects | |
Online Access | Get full text |
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Summary: | This research investigates and compares some of the strategic choices made by small wine firms from two different New World wine producing countries, Australia and New Zealand, and one traditional wine producing region of France. This research was first conducted in 2003 in France with 98 wine firms being interviewed and then in Australia and New Zealand, with a total of 68 wine firms interviewed in 2004. In order to explain the differences in business practices, an effort to match wine sector perspectives and strategic management profiles is presented through a hierarchical cluster analysis. Some complementary explanations for the clusters found can be suggested: business practices are clearly dependent upon the business activity (bottled wine versus bulk wine), and the main goal of the owner-manager (improving business economic performance versus increasing market share). |
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Bibliography: | http://dx.doi.org/10.1002/agr.20094 istex:9698CD531E70091CBB10943F4006AFE98A7C6A7B ark:/67375/WNG-RKVVXBM7-2 ArticleID:AGR20094 ObjectType-Article-2 SourceType-Scholarly Journals-1 ObjectType-Feature-1 content type line 23 |
ISSN: | 0742-4477 1520-6297 |
DOI: | 10.1002/agr.20094 |