Aroused and Impulsive Effects of Colour Stimuli on Lateral and Logical Abilities

The purpose of this study was to explore the influence of environmental colour on people's lateral and logical abilities. This was done by evaluating study participants' response time and error rate when completing six types of psychometric tests that were performed in various hue backgrou...

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Bibliographic Details
Published inBehavioral sciences Vol. 11; no. 2; p. 24
Main Authors Xia, Guobin, Li, Muzi, Henry, Philip, Westland, Stephen, Queiroz, Francisco, Peng, Qiwei, Yu, Luwen
Format Journal Article
LanguageEnglish
Published Switzerland MDPI AG 07.02.2021
MDPI
Subjects
arousal
Behavior
cognitive abilities
Cognitive ability
Color
colour psychology
Emotions
Experiments
Hypotheses
impulsiveness
Impulsivity
Perceptions
Students
Textile design
colour psychology
cognitive abilities
impulsiveness
arousal
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Summary:The purpose of this study was to explore the influence of environmental colour on people's lateral and logical abilities. This was done by evaluating study participants' response time and error rate when completing six types of psychometric tests that were performed in various hue backgrounds on a computer. To maximise the colour stimulation provided by the monitor, the experiment was carried out in a dark laboratory. Analysis of participants' response time and error rate showed that different colours could significantly influence arousal and impulsiveness, which suggests that colour has indirect impacts on cognitive abilities. Further analysis revealed that different colours had various effects depending on the type of psychometric test given. These findings suggest that future research on environmental design should consider how to effectively use colour to impact people's performance and behaviour.
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ISSN:2076-328X
2076-328X
DOI:10.3390/bs11020024