Hosting mega events: Londoners' support of the 2012 Olympics

Mega-event successes depend considerably on the host community's support, even if their planning and development allows little input from local residents. This study examines the use of a structural model to access key factors of residents' perceptions for the 2012 London Olympics. The fin...

Full description

Saved in:
Bibliographic Details
Published inJournal of hospitality and tourism management Vol. 21; pp. 10 - 17
Main Author Pappas, Nikolaos
Format Journal Article
LanguageEnglish
Published Elsevier Ltd 2014
Elsevier, Inc
Subjects
Analysis
Community participation
Marketing research
Olympics
Perceived impacts
Social participation
Support
Tourism
United Kingdom
Tourism
Community participation
Support
Olympics
Perceived impacts
Online AccessGet full text

Cover

More Information
Summary:Mega-event successes depend considerably on the host community's support, even if their planning and development allows little input from local residents. This study examines the use of a structural model to access key factors of residents' perceptions for the 2012 London Olympics. The findings reveal that community support is influenced by perceptions of positive and negative impacts, and of community participation. They also indicate the importance of the Olympics' perceived positive and negative impacts, whilst the willingness of support is directly and indirectly connected with the community's participation in decision making. Moreover, the study presents the effect of perceived impacts and community participation on local support through the use of a model. Finally, it discusses theoretical and managerial aspects for mega-event planning and development.
ISSN:1447-6770
1447-6770
DOI:10.1016/j.jhtm.2014.02.001