A NOTE ON ETHICS AND STRATEGY: DO GOOD ETHICS ALWAYS MAKE FOR GOOD BUSINESS?

Viewing business ethics as enlightened self-interest that always pays in the long run is too easy. While reputation can be a valuable asset, not being tied to a particular code of ethics has an option value. The need for widespread laws and regulations that restrict behavior confirms this. Being eth...

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Bibliographic Details
Published inStrategic management journal Vol. 17; no. 6; pp. 499 - 500
Main Author SCHWAB, BERNHARD
Format Journal Article
LanguageEnglish
Published Chichester John Wiley & Sons, Ltd 01.06.1996
John Wiley and Sons
John Wiley
Wiley Periodicals Inc
Subjects
Business ethics
Business strategies
Cooperation
Ethical behavior
Ethical codes
Ethics
Individual ethics
Marketing ethics
Profitability
Public relations
Research Notes and Communications
Self interest
Social ethics
Strategic management
Strategic planning
Trust
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Summary:Viewing business ethics as enlightened self-interest that always pays in the long run is too easy. While reputation can be a valuable asset, not being tied to a particular code of ethics has an option value. The need for widespread laws and regulations that restrict behavior confirms this. Being ethical may cost-it is still worth pursuing if we believe in goals that transcend shareholder value.
Bibliography:ark:/67375/WNG-KKK87J1F-N
istex:35096CB3CF51CEB654B0ED169D2779AEDAD3BDE7
ArticleID:SMJ811
ObjectType-Article-2
SourceType-Scholarly Journals-1
ObjectType-Feature-1
content type line 23
ISSN:0143-2095
1097-0266
DOI:10.1002/(SICI)1097-0266(199606)17:6<499::AID-SMJ811>3.0.CO;2-B