Authenticity in Objects and Activities: Determinants of Satisfaction with Virtual Reality Experiences of Heritage and Non-Heritage Tourism Sites

Virtual Reality (VR) is becoming an increasingly important technology in a host of industries, including tourism. VR can provide virtual experiences before, during, or in lieu of real-world visits to tourism sites. Hence, providing authentic experiences is essential to satisfy guests with the site a...

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Bibliographic Details
Published inInformation systems frontiers Vol. 25; no. 3; pp. 1219 - 1237
Main Authors Nam, Kichan, Dutt, Christopher S., Baker, Jeff
Format Journal Article
LanguageEnglish
Published New York Springer US 01.06.2023
Springer Nature B.V
Subjects
Authenticity
Business and Management
Control
Cultural heritage
Historic sites
Information systems
IT in Business
Management of Computing and Information Systems
Operations Research/Decision Theory
Perceptions
Systems Theory
Tourism
Tourist attractions
Virtual reality
Tourism
Authenticity
Satisfaction
System quality
Presence
Non-heritage
Virtual reality (VR)
Heritage
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Summary:Virtual Reality (VR) is becoming an increasingly important technology in a host of industries, including tourism. VR can provide virtual experiences before, during, or in lieu of real-world visits to tourism sites. Hence, providing authentic experiences is essential to satisfy guests with the site and technology. This study analyzes survey data using PLS to identify the determinants of satisfaction with non-immersive VR experiences of heritage and non-heritage tourism sites. Results from 193 subjects reveal the linkages between system quality, object-related authenticity, activity-related authenticity, and presence, as well their relationship with satisfaction.
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ISSN:1387-3326
1572-9419
DOI:10.1007/s10796-022-10286-1