Using storytelling to elicit tacit knowledge from SMEs

Purpose - This paper seeks to report on research investigating storytelling as a means of eliciting tacit knowledge from retiring subject matter experts (SMEs) within a large South African organisation.Design methodology approach - In total, 64 stories were collected over a 12-month period covering...

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Bibliographic Details
Published inJournal of knowledge management Vol. 16; no. 6; pp. 950 - 962
Main Authors Whyte, Grafton, Classen, Selwyn
Format Journal Article
LanguageEnglish
Published Kempston Emerald Group Publishing Limited 01.01.2012
Emerald Group Publ. Ltd
Subjects
Anniversaries
Classification
Construction
Covering
Experts
Explicit knowledge
Frames
Interviews
Knowledge management
Methodology
Petroleum production
Small & medium sized enterprises-SME
South Africa
Storytelling
Studies
Subject fields
Tacit knowledge
Taxonomy
Grounded theory
Taxonomy
Storytelling
Expert review
South Africa
Elicitation
Knowledge management
Stories
Tacit knowledge
Subject matter expert
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Summary:Purpose - This paper seeks to report on research investigating storytelling as a means of eliciting tacit knowledge from retiring subject matter experts (SMEs) within a large South African organisation.Design methodology approach - In total, 64 stories were collected over a 12-month period covering a varied range of technical disciplines and were analysed using grounded theory principles combined with expert reviews.Findings - Despite the diverse nature of the stories they were able to be coded and categorised into 21 knowledge management constructs which were further refined by expert review down to 14 final constructs.Research limitations implications - The main limitation of this study is the generalisability of the findings, which may be limited by the fact the study was conducted in one large South African organisation.Practical implications - A common language is a key prerequisite for sharing knowledge. Every discipline within an organisation has its own language by which it communicates with insiders; this is particularly true of the ICT field. Through the common language of KM, tacit knowledge from SMEs can be elicited and classified for future access by people of all levels within the organisation.Originality value - To the authors' knowledge this is the first attempt at classifying organisational stories using a knowledge management (KM) frame. The work presented in this paper is a step towards a KM taxonomy of organisational stories.
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ISSN:1367-3270
1758-7484
DOI:10.1108/13673271211276218