Attractiveness as a tourist destination: A comparative study of Thailand and selected countries

A multi-attribute model to assess the attractiveness ranking of a country was developed, taking into account such phenomena as natural beauty and climate; culture and social characteristics; sport, recreation and education facilities; shopping and commercial facilities; infrastructure of the country...

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Bibliographic Details
Published inSocio-economic planning sciences Vol. 24; no. 3; pp. 229 - 236
Main Authors Tang, John C.S., Rochananond, Narisara
Format Journal Article
LanguageEnglish
Published New York, NY Elsevier Ltd 1990
Pergamon Press
Elsevier
SeriesSocio-Economic Planning Sciences
Subjects
Attractiveness
Bgi / Prodig
Human geography
Ranking
Thailand
Tourism
Tourism. Recreation
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Summary:A multi-attribute model to assess the attractiveness ranking of a country was developed, taking into account such phenomena as natural beauty and climate; culture and social characteristics; sport, recreation and education facilities; shopping and commercial facilities; infrastructure of the country; cost of living; attitudes towards tourists; and accessibility of the country. Thirty-two countries were selected for the study. Results indicated that the United States, Thailand, Switzerland. Australia, the United Kingdom, and Austria were consistently ranked within the top ten by all respondents. Countries such as China, India. Egypt, Hong Kong, Yugoslavia and The Philippines were found to have low ranking in terms of tourist attractiveness, with the remaining countries generally scoring in the middle range of attractiveness.
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ISSN:0038-0121
1873-6041
DOI:10.1016/0038-0121(90)90005-R