Women-Family in Quality Perspective

• Published in: Social indicators research Vol. 88; no. 2; pp. 355 - 364
• Main Authors: Fatimah, P. L. Rika, Aziz, J. Abdul, Ibrahim, K.
• Format: Journal Article
• Language: English
• Published: Dordrecht Springer 01.09.2008; Springer Netherlands; Springer Nature B.V
• Subjects: Academic Achievement; Careers; Cultures and civilizations; Customer satisfaction; Customer service; Decision making; Developed Nations; Education; Employed Women; Families & family life; Family; Family life; Family Needs; Family Roles; Family Work Relationship; Female employees; Females; Gender Differences; Gender roles; Heads of Households; Household management; Households; Human Geography; Internal customers; Lifestyles. Everyday life; Maintenance; Maintenance management; Males; Marketing; Marketing strategies; Microeconomics; Productivity; Psychological Needs; Public Health; Quality of Life Research; Research methods; Roles; Satisfaction; Self Actualization; Sex Role; Social indicators; Social Policy; Social Sciences; Society; Sociology; Studies; Success; Welfare economics; Women; Womens education; Womens health; Work environment; Working women; Women; Social policy; Family; Customer satisfaction; Service quality; Women welfare; Hierarchy; Need; Working life; Consumer; Family Life; Quality of Life; Woman
• ISSN: 0303-8300; 1573-0921
• DOI: 10.1007/s11205-007-9196-1

Bringing together women and family in quality prespective bring about interesting discussions in this paper. By integrating previous studies and considering expert opinions, we determinate the variables and dimensions with respect to women's existence regarding their roles both in the family and at work. Many activities carried out by women represent the consumer aspects of their role. Women undertake these activities to fulfill their needs, which can be classified in the order of preference using Maslow's Hierarchy of Need. Women success can be measured based on their ability to perform their roles successfully. We identify women's performance by using quality approach of Personal Quality Maintenance (PQM), which is widely applied in many organizations in order to maintain the service delivery, which meets the customer satisfaction. The effort to enhance women's satisfaction for their success in playing the multirole in the family and at work is our main consideration. This study may contribute a new point of view regarding for the women's welfare and existence.