Co-evolution of trust and dependence in customer–supplier relationships

The relational and dynamic aspects of interfirm trust and dependence produce a crucial, but insufficiently addressed, challenge for successful relationship coordination. In this paper we concentrate on this issue by examining how trust and dependence co-evolve in customer–supplier relationships. Bui...

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Bibliographic Details
Published inIndustrial marketing management Vol. 37; no. 8; pp. 910 - 920
Main Authors Laaksonen, Toni, Pajunen, Kalle, Kulmala, Harri I.
Format Journal Article
LanguageEnglish
Published New York Elsevier Inc 01.11.2008
Elsevier Sequoia S.A
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Summary:The relational and dynamic aspects of interfirm trust and dependence produce a crucial, but insufficiently addressed, challenge for successful relationship coordination. In this paper we concentrate on this issue by examining how trust and dependence co-evolve in customer–supplier relationships. Building on a case study, we develop propositions and a model that illustrates how interorganizational trust and dependence co-evolve through the different phases of customer–supplier relationships and how we may distinguish cooperative and trustworthy actors from those who will behave opportunistically. Theoretical and practical implications are offered.
Bibliography:ObjectType-Article-2
SourceType-Scholarly Journals-1
ObjectType-Feature-1
content type line 23
ISSN:0019-8501
1873-2062
DOI:10.1016/j.indmarman.2007.06.007