Co-evolution of trust and dependence in customer–supplier relationships
The relational and dynamic aspects of interfirm trust and dependence produce a crucial, but insufficiently addressed, challenge for successful relationship coordination. In this paper we concentrate on this issue by examining how trust and dependence co-evolve in customer–supplier relationships. Bui...
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Published in | Industrial marketing management Vol. 37; no. 8; pp. 910 - 920 |
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Main Authors | , , |
Format | Journal Article |
Language | English |
Published |
New York
Elsevier Inc
01.11.2008
Elsevier Sequoia S.A |
Subjects | |
Online Access | Get full text |
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Summary: | The relational and dynamic aspects of interfirm trust and dependence produce a crucial, but insufficiently addressed, challenge for successful relationship coordination. In this paper we concentrate on this issue by examining how trust and dependence co-evolve in customer–supplier relationships. Building on a case study, we develop propositions and a model that illustrates how interorganizational trust and dependence co-evolve through the different phases of customer–supplier relationships and how we may distinguish cooperative and trustworthy actors from those who will behave opportunistically. Theoretical and practical implications are offered. |
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Bibliography: | ObjectType-Article-2 SourceType-Scholarly Journals-1 ObjectType-Feature-1 content type line 23 |
ISSN: | 0019-8501 1873-2062 |
DOI: | 10.1016/j.indmarman.2007.06.007 |