Offshore Sourcing: Reaction, Maturation, and Consolidation of U.S. Multinationals

The authors conducted a quasi-longitudinal investigation of U.S. multinationals' R&D, manufacturing, offshore sourcing strategies, and resultant global market performance implications, utilizing comprehensive data collected by the 1977, 1982 and 1989 benchmark surveys of U.S. direct investm...

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Bibliographic Details
Published inJournal of international business studies Vol. 25; no. 1; pp. 115 - 140
Main Authors Kotabe, Masaaki, Swan, K. Scott
Format Journal Article
LanguageEnglish
Published Basingstoke Academy of International Business and Western Business School, University of Western Ontario 01.01.1994
Palgrave Macmillan
SeriesJournal of International Business Studies
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Summary:The authors conducted a quasi-longitudinal investigation of U.S. multinationals' R&D, manufacturing, offshore sourcing strategies, and resultant global market performance implications, utilizing comprehensive data collected by the 1977, 1982 and 1989 benchmark surveys of U.S. direct investment abroad. Hypotheses were tested in a path analytic framework. Despite increased competition at home and abroad causing their global market share positions to weaken in recent years, U.S. multinationals have maintained, and even may have improved, their global consolidated profitability levels by skillfully exploiting their technological prowess through technology transfer and offshore sourcing. Rapidly changing roles of U.S. parent firms and their foreign affiliates in technology development and global sourcing relationships portend a maturing, yet arduous, shift toward a global rationalization.
Bibliography:ObjectType-Article-2
SourceType-Scholarly Journals-1
ObjectType-Feature-1
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ISSN:0047-2506
1478-6990
DOI:10.1057/palgrave.jibs.8490195