Organizational Performance and Customer Value
While behavior systems analysts have recognized the importance of the consumer of organizational products (i.e., receiving system) in developing models of organizational change, few have offered a systematic assessment of the relationship between consumer and organizational practices. In this articl...
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Published in | Journal of organizational behavior management Vol. 29; no. 3-4; pp. 294 - 314 |
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Main Authors | , |
Format | Journal Article |
Language | English |
Published |
New York
Taylor & Francis Group
01.01.2009
Routledge Taylor & Francis Ltd |
Subjects | |
Online Access | Get full text |
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Summary: | While behavior systems analysts have recognized the importance of the consumer of organizational products (i.e., receiving system) in developing models of organizational change, few have offered a systematic assessment of the relationship between consumer and organizational practices. In this article we will discuss how a behavior systems approach can be used to achieve a customer-centered organization through examples and reports from consultation cases. We begin with a performance-based model of customer value, and then consider the general behavioral characteristics of a customer-centered organization. Finally, we will present a seven-phase model of consultation aimed at aligning organizational practices with consumer values. |
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ISSN: | 0160-8061 1540-8604 |
DOI: | 10.1080/01608060903092151 |