Configuring the digital farmer: A nudge world in the making?

This paper explores the 'digital farmer' assemblage as an illuminating case of the behavioural turn in international development, in which smallholder farmers are digitally steered towards behaviours deemed necessary for market inclusion. Central to these interventions are digital platform...

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Bibliographic Details
Published inEconomy and society Vol. 50; no. 3; pp. 374 - 396
Main Author Brooks, Sally
Format Journal Article
LanguageEnglish
Published Abingdon Routledge 03.07.2021
Taylor & Francis LLC
Subjects
agricultural deskilling
agricultural platforms
behavioural economics
big data
Circuits
Farmers
fintech
Green revolution
Markets
Mutuality
Reciprocity
smallholder agriculture
Social development
Social networks
Value chain
Online AccessGet full text
ISSN0308-5147
1469-5766
DOI10.1080/03085147.2021.1876984

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Summary:This paper explores the 'digital farmer' assemblage as an illuminating case of the behavioural turn in international development, in which smallholder farmers are digitally steered towards behaviours deemed necessary for market inclusion. Central to these interventions are digital platforms that function as human technologies to craft new kinds of market subject that can be inserted into value chains and wider circuits of capital and data. As such, they represent both a continuation of the 'long' Green Revolution and a point of departure. The narrowing of options built into their design is likely to further erode processes of skilling central to agricultural practice, while loosening the social ties of mutuality and reciprocity in which such processes are embedded, intensifying vulnerability to climate and market uncertainties.
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ISSN:0308-5147
1469-5766
DOI:10.1080/03085147.2021.1876984