Evolutionary game study on multi-agent collaboration of digital transformation in service-oriented manufacturing value chain

• Published in: Electronic commerce research Vol. 23; no. 4; pp. 2217 - 2238
• Main Authors: Gao, Jing, Zhang, Wanfei, Guan, Tao, Feng, Qiuhong
• Format: Journal Article
• Language: English
• Published: New York Springer US 01.12.2023; Springer; Springer Nature B.V
• Subjects: Business and Management; Computer Communication Networks; Data Structures and Information Theory; Digital economy; Digital transformation; Digitization; e-Commerce/e-business; Game theory; IT in Business; Manufacturing; Multiagent systems; Operations Research/Decision Theory; Service industries; Transformations; Value analysis; Value chain; Value engineering; Evolutionary game; Digital industrialization; Value co-creation; Service-oriented manufacturing; Synergetic mechanism
• ISSN: 1389-5753; 1572-9362
• DOI: 10.1007/s10660-022-09532-0

As a development trend of cross-border integration of industries in the digital economy, service-oriented manufacturing has achieved certain research results in the construction of wide value chain. However, in the transition development stage, the collaborative efficiency problem of service-oriented manufacturing value co-creation is increasingly prominent due to the unbalanced development of digitalization level of heterogeneous subjects. Therefore, based on the perspective of various subjects in the value chain of service-oriented manufacturing, this paper analyzes the synergistic mechanism of value co-creation of core manufacturing, service enterprises and customers under the influence of digitalization level difference. Then the paper constructs a three-party digital cooperative evolution game model and uses Netlogo software to simulation analyse. The results reveal the collaborative path of service-oriented manufacturing digital transformation. According to the comparison of the paths of actual enterprises, it is found that the paths has universality, which provide strategic reference for service-oriented manufacturing digital transformation.