Media use, postmaterialist values, and political interest: the making of Chinese environmentalists and their views on their social environment

Using the Chinese part (N=1000) of the fourth-wave (2001) World Values Survey data, this research finds a positive association between news media use and willingness to be a Chinese environmentalist. However, this association disappears when political interest, a stronger and more consistent moderat...

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Bibliographic Details
Published inAsian journal of communication Vol. 18; no. 3; pp. 264 - 279
Main Author Yao, Qingjiang
Format Journal Article
LanguageEnglish
Published Taylor & Francis Group 01.09.2008
Subjects
China
Chinese environmentalists
confidence in social institutions
Development Policy
Economic Development
Economic Policy
Environmental Protection
Environmentalism
Mass Media
Materialism
Media
media use
Natural Environment
political interest
Political life
postmaterialist values
Preferences
Social environment
Values
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Summary:Using the Chinese part (N=1000) of the fourth-wave (2001) World Values Survey data, this research finds a positive association between news media use and willingness to be a Chinese environmentalist. However, this association disappears when political interest, a stronger and more consistent moderator of being a Chinese environmentalist, is put together in one model. The study also finds a positive association between postmaterialist values and being a Chinese environmentalist, and Chinese environmentalists tend to be more skeptical of the media and the government than non-environmentalists. While Chinese environmentalists prefer a triumph of environmental protection over economic development, they have no preference between statements of human beings mastering nature and human beings coexisting with nature, compared with non-environmentalist respondents.
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ISSN:0129-2986
1742-0911
DOI:10.1080/01292980802207363