Why do Emerging Market Firms Engage in Voluntary Environmental Management Practices? A Strategic Choice Perspective

In this paper, we investigate firms’ decisions to engage in voluntary environmental management (VEM) practices within an emerging market context. Drawing on the strategic choice and the resource‐based view perspectives, we report results from a survey of VEM practices – a specific form of self‐gover...

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Published inBritish journal of management Vol. 31; no. 1; pp. 80 - 100
Main Authors Tatoglu, Ekrem, Frynas, Jedrzej George, Bayraktar, Erkan, Demirbag, Mehmet, Sahadev, Sunil, Doh, Jonathan, Koh, S. C. Lenny
Format Journal Article
LanguageEnglish
Published London Blackwell Publishing Ltd 01.01.2020
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Summary:In this paper, we investigate firms’ decisions to engage in voluntary environmental management (VEM) practices within an emerging market context. Drawing on the strategic choice and the resource‐based view perspectives, we report results from a survey of VEM practices – a specific form of self‐governance – drawing on a sample of 519 Turkish firms from various industries to identify important strategic antecedents of firms’ decisions to engage in such practices. We find that as firms become more customer focused, more inclined to pursue a differentiation strategy and subject to a higher level of strategy‐oriented stakeholder focus, they tend to implement higher levels of VEM practices, with important implications for research, policy and practice for both emerging and developed markets.
Bibliography:The authors are grateful to Professor Douglas Cumming and three anonymous reviewers for their helpful comments on earlier drafts of this paper.
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ISSN:1045-3172
1467-8551
DOI:10.1111/1467-8551.12351