TM‐Link: An Internationally Linked Trademark Database

This article describes a new database—TM‐Link—that contains 12 million trademark applications and registrations across six jurisdictions. A feature of the database is the identification of trademark equivalents (or families) within and across national trademark offices. Equivalent trademarks are two...

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Bibliographic Details
Published inAustralian economic review Vol. 53; no. 2; pp. 254 - 269
Main Authors Petrie, Stephen, Adams, Mitchell, Mitra‐Kahn, Ben, Johnson, Matthew, Thomson, Russell, Jensen, Paul, Palangkaraya, Alfons, Webster, Elizabeth
Format Journal Article
LanguageEnglish
Published Parkville Blackwell Publishers 01.06.2020
Subjects
Intellectual property
Neural networks
Trademarks
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Summary:This article describes a new database—TM‐Link—that contains 12 million trademark applications and registrations across six jurisdictions. A feature of the database is the identification of trademark equivalents (or families) within and across national trademark offices. Equivalent trademarks are two, or more, insignias for the same product applied for by the same company. Unlike patents, the incentive to file for global priority is comparatively weak since legal priority for trademarks is territorial. To identify the number of true trademark equivalents we therefore create synthetic links using a neural network‐based machine learning algorithm.
Bibliography:Petrie, Adams, Johnson, Thomson, Palangkaraya and Webster: Swinburne University of Technology, Melbourne, Australia; Mitra‐Kahn: IP Australia, Canberra, Australia; Jensen: The University of Melbourne, Australia. Corresponding author: Jensen, email
Faculty of Business and Economics, The University of Melbourne, Melbourne, Victoria 3010, Australia. Thanks to Skye Reeve, Dustyn Taylor, Julia Price, Razib Tuhin, Christian Mulchrone and Haiyang Zhang from IP Australia for extensive comments and clarification on the text. Thanks also to John de New for helpful comments. This project was funded by ARC LP160100776 ‘Vertical dis‐integration and the globalisation of branded products’ between Swinburne University of Technology, The University of Melbourne and IP Australia.
pjensen@unimelb.edu.au
ISSN:0004-9018
1467-8462
DOI:10.1111/1467-8462.12373