Let a billion readers bloom: Same Language Subtitling (SLS) on television for mass literacy

[This contribution] deals with a pioneering initiative in India. The author demonstrates that as mass media play an important role in everyday life, the impact of SLS [= Same Language Subtitling] in improving reading skills can be considerable. (DIPF/Orig.).

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Bibliographic Details
Published inInternational review of education Vol. 54; no. 5/6; pp. 773 - 780
Main Author Kothari, Brij
Format Journal Article
LanguageEnglish
Published Dordrecht Springer 01.11.2008
Springer Netherlands
Springer Nature B.V
Subjects
Adult literacy
Alphabetisierung
Budding
Censuses
Children
Education
Educational Policy
Fernsehen
Functional Reading
Grade 2
Indien
International and Comparative Education
Lesefertigkeit
Leseförderung
Literacy
Literacy programs
Literacy rates
Primary Education
Public policy
Reading comprehension
Reading Skills
Reading Tests
Subtitles & subtitling
Television programs
Television viewers
Text
India
Literacy Rate
Mass Literacy
Simple Text
Reading Skill
Good Reader
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Summary:[This contribution] deals with a pioneering initiative in India. The author demonstrates that as mass media play an important role in everyday life, the impact of SLS [= Same Language Subtitling] in improving reading skills can be considerable. (DIPF/Orig.).
Bibliography:ObjectType-Article-1
SourceType-Scholarly Journals-1
ObjectType-Feature-2
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ISSN:0020-8566
1573-0638
DOI:10.1007/s11159-008-9110-3