Digitizing Cinemas - Comprehensive Intended and Unintended Consequences for Diversity

This article concerns digitization of film distribution and exhibition in the entire cinema sector in Norway, its comprehensive consequences for diversity - seen from the perspective of cultural policy. The results of analyzing complete cinema statistics for three years (2008, 2013 and 2017) indicat...

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Published inThe Journal of arts management, law, and society Vol. 52; no. 2; pp. 101 - 116
Main Authors Gran, Anne-Britt, Gaustad, Terje
Format Journal Article
LanguageEnglish
Published Washington Routledge 04.03.2022
Taylor & Francis Inc
Subjects
cinema
Comparative analysis
Comparative digital cultural policy studies
Cultural policy
Digitization
Distribution
diversity
movie theaters
Theaters & cinemas
unintended consequences
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Summary:This article concerns digitization of film distribution and exhibition in the entire cinema sector in Norway, its comprehensive consequences for diversity - seen from the perspective of cultural policy. The results of analyzing complete cinema statistics for three years (2008, 2013 and 2017) indicate that the digitization process "from film reels to film files" contributes to strengthened diversity in terms of repertoire, distribution and new audiences. For policy makers, cinema operators and researchers, the study presents positive intended and unintended consequences of digitizing the cinema sector. These positive consequences offer cinema operators new opportunities when it comes to repertoire diversity.
ISSN:1063-2921
1930-7799
DOI:10.1080/10632921.2021.2018374