Impact of the Digital Economy in the High-Quality Development of Tourism—An Empirical Study of Xinjiang in China

In the era of big data, the digital economy has become a key driving force for the high-quality development of tourism. Based on the annual panel data of 14 prefectures in Xinjiang from 2008 to 2018, this study proves the positive effect of the digital economy on the high-quality development of tour...

Full description

Saved in:
Bibliographic Details
Published inSustainability Vol. 14; no. 20; p. 12972
Main Authors Zhao, Xinna, Mei, Xuehui, Xiao, Zhengqing
Format Journal Article
LanguageEnglish
Published Basel MDPI AG 01.10.2022
Subjects
Bank technology
Big data
China
Consumption
Cultural heritage
Digital economy
Digital technology
Economic aspects
Economic development
Economic research
Economics
Heterogeneity
Impact analysis
Information technology
Internet
Longitudinal studies
Research methodology
Sales promotions
Social networks
Sustainability
Sustainable development
Sustainable tourism
Technology application
Tourism
Travel industry
China
Online AccessGet full text

Cover

More Information
Summary:In the era of big data, the digital economy has become a key driving force for the high-quality development of tourism. Based on the annual panel data of 14 prefectures in Xinjiang from 2008 to 2018, this study proves the positive effect of the digital economy on the high-quality development of tourism. Through the construction of an evaluation index system for the high-quality development, a fixed effects model is used to investigate the relationship between them. Furthermore, mediating effect analysis is employed to study the mechanism. The robustness testing and heterogeneity analysis show the validity and rationality of the model. The results show that (1) The digital economy is an important driving force in the high-quality development of tourism in Xinjiang; (2) The digital economy promotes high-quality development by stimulating the upgrading of the tourism structure; (3) The impact of the digital economy on the high-quality development of tourism in different regions in Xinjiang presents great heterogeneity. The provincial capital presents a more significant effect.
ISSN:2071-1050
2071-1050
DOI:10.3390/su142012972