Evaluating the Investment Climate for China’s Cross-Border E-Commerce: The Application of Back Propagation Neural Network

China’s cross-border e-commerce will usher in a new golden age of development. Based on seven countries which include the Russian Federation, Mongolia, Ukraine, Kazakhstan, Tajikistan, Kyrgyzstan and Belarus along the “Belt and Road”, an evaluation system for cross-border e-commerce investment clima...

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Bibliographic Details
Published inInformation (Basel) Vol. 11; no. 11; p. 526
Main Authors Lei, Yi, Qiu, Xiaodong
Format Journal Article
LanguageEnglish
Published Basel MDPI AG 01.11.2020
Subjects
Back propagation networks
Boundaries
Cooperation
e-commerce
Electronic commerce
entropy method
Evaluation
Genetic algorithms
Geopolitics
Globalization
Indicators
Initiatives
International organizations
International trade
investment climate evaluation
neural network
Neural networks
Sustainable development
“Belt and Road” countries
Mongolia
Europe
China
Ukraine
Belarus
Kazakhstan
Kyrgyzstan
Tajikistan
Russia
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Summary:China’s cross-border e-commerce will usher in a new golden age of development. Based on seven countries which include the Russian Federation, Mongolia, Ukraine, Kazakhstan, Tajikistan, Kyrgyzstan and Belarus along the “Belt and Road”, an evaluation system for cross-border e-commerce investment climate indicators is established in this study. This research applied the entropy method twice to evaluate the investment climate of seven countries based on 5 years panel data comprehensively and these countries are then classified into politics-oriented and industry-oriented countries, and then the weight of indicators for each category is analyzed. In addition, cross-border e-commerce investors are proposed to prioritize industry-oriented countries. Back propagation neural network algorithm is used to map the existing data and optimize the evaluation index system in combination with the genetic algorithm. This research denotes the effort to find out the index evaluation combination corresponding to the best overall score, make the established evaluation index system applicable to other countries, and provide reference for cross-border e-commerce investors when evaluating the investment climate in each country. This study provides the important practical implications in the sustainable development of China’s cross-border e-commerce environment.
ISSN:2078-2489
2078-2489
DOI:10.3390/info11110526