The Brazilian National Quality Award: sharing some best practices of the winner in 1993

The Brazilian National Quality Award, a local version of the Malcolm Baldrige Award, was created as part of Brazil's efforts to step up the competitiveness of its industry. When it was first launched, in 1992, there was only one winner: IBM Brasil, Sumaré Plant. Nevertheless, its positive impac...

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Bibliographic Details
Published inTechnovation Vol. 14; no. 10; pp. 657 - 678
Main Authors de Macedo-Soares, T.Diana L.v.A., Chamone, S.G.R.
Format Journal Article
LanguageEnglish
Published Amsterdam Elsevier Ltd 01.12.1994
Elsevier Sequoia S.A
Subjects
Awards & honors
Best practice
Case studies
Competition
Corporate planning
Customer services
Electronics industry
Management styles
Total quality
Brazil
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Summary:The Brazilian National Quality Award, a local version of the Malcolm Baldrige Award, was created as part of Brazil's efforts to step up the competitiveness of its industry. When it was first launched, in 1992, there was only one winner: IBM Brasil, Sumaré Plant. Nevertheless, its positive impact is being increasingly felt by companies in Brazil, mainly as a stimulus for implementing total quality. The finalists have an important role to play in this respect. This paper discusses some of the most relevant best-practices of the sole winner of the 1993 Brazilian Quality Award, Xerox Brazil. By the same token, it hopes to provide fresh insights about successfully managing total quality strategies in Brazil.
ISSN:0166-4972
1879-2383
DOI:10.1016/0166-4972(94)90112-0