What makes users willing or hesitant to use Fintech?: the moderating effect of user type

Purpose The purpose of this paper is to better understand why people are willing or hesitant to use Financial technology (Fintech) as well as to determine whether the effect of perceived benefits and risks of continuance intention differs depending on user types. Design/methodology/approach Original...

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Bibliographic Details
Published inIndustrial management + data systems Vol. 118; no. 3; pp. 541 - 569
Main Author Ryu, Hyun-Sun
Format Journal Article
LanguageEnglish
Published Wembley Emerald Publishing Limited 09.04.2018
Emerald Group Publishing Limited
Subjects
Bank technology
Behavior
Crowdfunding
Decision making
Expected values
Financial institutions
Financial services
Least squares method
Mobile commerce
Model testing
Peer to peer lending
Perceptions
Risk
Risk analysis
Risk factors
Software
Studies
Technology adoption
User behavior
User type
Perceived risk
Net valence framework
Continuance intention
Perceived benefit
Fintech
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Summary:Purpose The purpose of this paper is to better understand why people are willing or hesitant to use Financial technology (Fintech) as well as to determine whether the effect of perceived benefits and risks of continuance intention differs depending on user types. Design/methodology/approach Original data were collected via a survey of 243 participants with Fintech usage experience. The partial least squares method was used to test the proposed model. Findings The results reveal that legal risk had the most negative effect on the Fintech continuance intention, while convenience had the strongest positive effect. Differences in specific benefit and risk impacts are found between early and late adopters. Originality/value This empirical study contributes to the novel understanding of the benefit and risk factors affecting the Fintech continuance intention.
ISSN:0263-5577
1758-5783
DOI:10.1108/IMDS-07-2017-0325