Public participation in corporate planning— strategic management in a Kibitzer's world

In this article the author argues that there are three main challenges for the company which wishes to be known for its strategic prowess. These are the need to search a changing environment with respect to both threats and opportunities. The second challenge is to ensure organizational response, wh...

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Bibliographic Details
Published inLong range planning Vol. 8; no. 1; pp. 57 - 63
Main Author Dill, William R.
Format Journal Article
LanguageEnglish
Published London, etc Elsevier Ltd 01.02.1975
Pergamon Press
Pergamon Press Inc
Subjects
Corporate planning
Public interest
Strategic management
Strategic planning
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Summary:In this article the author argues that there are three main challenges for the company which wishes to be known for its strategic prowess. These are the need to search a changing environment with respect to both threats and opportunities. The second challenge is to ensure organizational response, while the third—that which is least understood—is the challenge of coping with an active intrusive environment which is made up of individuals and organizations which seek to influence the strategic decision of the enterprise. The author does not offer a series of ready-made answers to the problems posed, but rather, suggests that planners need to take cognizance of the third challenge when developing strategies.
ISSN:0024-6301
1873-1872
DOI:10.1016/0024-6301(75)90118-1