Strategic Implications of Alliances and Other Linkages of Leading Telecom Operators in Brazil: Network and International Perspectives

In response to competitive pressures created by privatization, telecom firms in developing countries are establishing alliances and other types of linkages-mergers and acquisitions-with foreign partners to ensure customer competitive advantages in global markets. However, there have been very few st...

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Published inLatin American business review (Binghamton, N.Y.) Vol. 11; no. 1; pp. 45 - 73
Main Authors van Aduard de Macedo-Soares, T. Diana L., Gouvêa de Mendonça, Alexandre P.
Format Journal Article
LanguageEnglish
Published Abingdon Taylor & Francis Group 01.01.2010
Taylor & Francis Ltd
Subjects
Acquisitions
Acquisitions & mergers
Alliances
Brazil
Business networks
Competitive advantage
Competitiveness
emerging countries
international perspective
Latin America
Mergers
Privatization
strategic alliances
Strategic management
strategic network perspective
Strategic planning
Studies
telecom operators
Telecommunications industry
Brazil
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Summary:In response to competitive pressures created by privatization, telecom firms in developing countries are establishing alliances and other types of linkages-mergers and acquisitions-with foreign partners to ensure customer competitive advantages in global markets. However, there have been very few studies on the alliances of telecom operators in Brazil, an increasingly important BRIC. This article presents the results of research that aimed to fill this gap by identifying, from a network/international perspective, the opportunities/threats created by the relevant linkages of leading telecom operators in Brazil. The results suggest that acquisitions-and especially alliance-type linkages with foreign partners-have created opportunities for boosting performance, in keeping with their new strategic profile.
Bibliography:ObjectType-Article-2
SourceType-Scholarly Journals-1
ObjectType-Feature-1
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ISSN:1097-8526
1528-6932
DOI:10.1080/10978521003769686