"There's More Than One Way to Lose Your Heart": The American Film Industry, Early Teen Slasher Films, and Female Youth

Whereas scholars have suggested that early teen slasher films like Halloween (John Carpenter, 1978) and Prom Night (Paul Lynch, 1980) were made primarily for male youth, this article reveals the extent to which producers and distributors tailored the films and their marketing campaigns to appeal to...

Full description

Saved in:
Bibliographic Details
Published inCinema journal Vol. 51; no. 1; pp. 115 - 140
Main Author Nowell, Richard
Format Journal Article
LanguageEnglish
Published Lawrence University of Texas Press 01.10.2011
Michigan Publishing
University of Texas at Austin (University of Texas Press)
Michigan Publishing (University of Michigan Library)
Subjects
American cinema
Business
Campaigns
Commercials
Criticism and interpretation
Fear
Females
Film criticism
Film distributors
Film producers
Gender
Halloween
Horror fiction
Horror films
Industry forecasts
Lynch, Paul
Marketing
Men
Motion picture criticism
Motion picture industry
Motion pictures
Movies
Portrayals
Producers
Serial killer films
Stoker, Bram (1847-1912)
Target marketing
Teen films
Teenage girls
Teenagers
Ticket sales
Trailers
Women
Young adults
Youth
Youth market
United States
New York
Los Angeles California
United States > US
Online AccessGet full text

Cover

More Information
Summary:Whereas scholars have suggested that early teen slasher films like Halloween (John Carpenter, 1978) and Prom Night (Paul Lynch, 1980) were made primarily for male youth, this article reveals the extent to which producers and distributors tailored the films and their marketing campaigns to appeal to teenage girls and young women.
ISSN:0009-7101
1527-2087
2578-4900
1527-2087
DOI:10.1353/cj.2011.0073