“Speaking truth to power”: analysing shadow reporting as a form of shadow accounting

• Published in: Accounting, auditing & accountability journal Vol. 30; no. 3; pp. 510 - 533
• Main Author: Tregidga, Helen
• Format: Journal Article
• Language: English
• Published: Bradford Emerald Publishing Limited 01.01.2017; Emerald Group Publishing Limited
• Subjects: Accountability; Accounting; Accounting procedures; Accounts; Annual reports; Campaigns; Case studies; Civil society; Defamation; Dissemination; Power; Single case studies; Social accounting; Social movements; Truth; New Zealand; Power/Knowledge; Shadow reporting; Shadow accounting
• ISSN: 0951-3574; 1758-4205
• DOI: 10.1108/AAAJ-01-2015-1942

Purpose The purpose of this paper is to empirically investigate the act of shadow reporting by a social movement organisation as a form of shadow accounting within a sustained campaign against a target corporation. Situated within a consideration of power relations, the rationales underlying the production of the shadow report, and the shadow reports perceived value and limits as a shadow accounting mechanism, are investigated. Design/methodology/approach A Foucauldian approach to power/knowledge and truth is drawn upon in the analysis of a single case study. Alongside a consideration of the shadow report itself, interviews with both the preparers of the report and senior management of the corporation targeted comprise the main data. Findings The paper provides an empirical investigation into shadow reporting as a form of shadow accounting. While a range of insights are garnered into the preparation, dissemination and impact of the shadow report, key findings relate to a consideration of power relations. The perceived “truth” status of corporate accounts compared to accounts prepared by shadow accountants is problematised through a consideration of technologies of power and power/knowledge formations. Power relations are subsequently recognised as fundamental to the emancipatory potential of shadow reporting. Research limitations/implications Results from a single case study are presented. Furthermore, given the production of the shadow report occurred several years prior to the collection of data, participants were asked to reflect on past events. Findings are therefore based on those reflections. Originality/value While previous studies have considered the preparation of shadow reports and their transformative potential, this study is, the author believes, the first to empirically analyse the preparation, dissemination and perceived impacts of shadow reporting from the perspectives of both the shadow report producers and the target corporation.