Why only blue in the traditional architecture of western Himalaya, India?

The local environment defines the traditional designs and color of buildings in remote wilderness areas. Color, an integral element of the traditional architecture, is related to the culture, experience, perception, and beliefs, which forms a part of the traditional knowledge of the user. Some ethni...

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Bibliographic Details
Published inColor research and application Vol. 45; no. 1; pp. 95 - 104
Main Authors Joshi, Naveen C., Rawat, Gopal S.
Format Journal Article
LanguageEnglish
Published Hoboken, USA John Wiley & Sons, Inc 01.02.2020
Wiley Subscription Services, Inc
Subjects
Architecture
Color
color preference
Ethnic factors
Himalaya
Minority & ethnic groups
Motivation
Perception
psychological
sociocultural
traditional knowledge
Wilderness
Wilderness areas
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Summary:The local environment defines the traditional designs and color of buildings in remote wilderness areas. Color, an integral element of the traditional architecture, is related to the culture, experience, perception, and beliefs, which forms a part of the traditional knowledge of the user. Some ethnic groups have been using some specific color patterns in their houses for generations, which have been carried forward in their traditions and customs. Recognizing this, a study to document the color preference and motivations for the preference of specific colors by an ethnic community residing in the interior valleys of western Himalaya was conducted. By group discussions, 13 indicators, which further merged into five motivation categories, were identified. Semistructured interviews (n = 159) were conducted to assess the perception of selected ethnic groups toward color preference. This study reveals that color preference in architecture is influenced by psychological and sociocultural reasons that vary with gender and age classes.
ISSN:0361-2317
1520-6378
DOI:10.1002/col.22440