Impact of Vertical Mergers on Industry Profitability: An Empirical Evaluation

Vertical integration has become an important business strategy to respond to the needs of a consumer-driven marketing system. Although one of the perceived benefits of vertical ownership integration is improved profitability of the integrated firm, empirical literature mostly ignores this issue. Usi...

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Bibliographic Details
Published inReview of industrial organization Vol. 20; no. 1; pp. 61 - 79
Main Author BHUYAN, SANJIB
Format Journal Article
LanguageEnglish
Published Boston Kluwer Academic Publishers 01.02.2002
Springer Nature B.V
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Summary:Vertical integration has become an important business strategy to respond to the needs of a consumer-driven marketing system. Although one of the perceived benefits of vertical ownership integration is improved profitability of the integrated firm, empirical literature mostly ignores this issue. Using a sample of U.S. food manufacturing industries, this study examines the impact of vertical mergers on profitability. Findings show that vertical mergers negatively impact profits. This may be due to the failure of vertical mergers to create differential advantages, such as cost savings, for the integrated firm.
Bibliography:ObjectType-Article-2
SourceType-Scholarly Journals-1
ObjectType-Feature-1
content type line 23
ISSN:0889-938X
1573-7160
DOI:10.1023/A:1013310929902