Price and value: Towards new research perspectives
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Published in | Recherche et applications en marketing (English edition) Vol. 35; no. 3; pp. 2 - 6 |
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Main Authors | , , |
Format | Journal Article |
Language | English |
Published |
London, England
SAGE Publications
01.09.2020
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Online Access | Get full text |
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ISSN: | 2051-5707 2051-5707 |
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DOI: | 10.1177/2051570720947862 |