MeToo as networked collective: examining consciousness-raising on wild public networks

In 2017, the #MeToo movement swept across social media, making the pervasiveness of sexual assault visible to millions. People shared hashtags and stories often only told in intimate settings on a variety of platforms, exposing this issue to the multitudes. At its core, the #MeToo movement was a con...

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Bibliographic Details
Published inCommunication and critical/cultural studies Vol. 17; no. 2; pp. 166 - 182
Main Authors Brunner, Elizabeth, Partlow-Lefevre, Sarah
Format Journal Article
LanguageEnglish
Published Routledge 02.04.2020
Subjects
consciousness-raising
feminist epistemology
MeToo
networked collective
public private dichotomy
wild public networks
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Summary:In 2017, the #MeToo movement swept across social media, making the pervasiveness of sexual assault visible to millions. People shared hashtags and stories often only told in intimate settings on a variety of platforms, exposing this issue to the multitudes. At its core, the #MeToo movement was a consciousness-raising effort, but it was occurring in a new mediascape that dramatically altered its spread, force, and impact. This paper examines #MeToo as it unfolded across wild public networks and, in doing so, resisted contemporary image practices, transformed the rhetor into what we term a rhizomatically networked collective, and expanded audiences.
ISSN:1479-1420
1479-4233
DOI:10.1080/14791420.2020.1750043