Towards open government through open source software for web analytics: The case of Matomo

Web analytics technologies provide opportunities for organisations to obtain information about users visiting their websites in order to understand and optimise web usage. Use of such technologies often leads to issues related to data privacy and potential lock-in to specific suppliers and proprieta...

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Published inEJournal of eDemocracy and open government Vol. 13; no. 2; pp. 133 - 153
Main Authors Gamalielsson, Jonas, Lundell, Björn, Butler, Simon, Brax, Christoffer, Persson, Tomas, Mattsson, Anders, Gustavsson, Tomas, Feist, Jonas, Lönroth, Erik
Format Journal Article
LanguageEnglish
Published Danube-University Krems 01.12.2021
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Summary:Web analytics technologies provide opportunities for organisations to obtain information about users visiting their websites in order to understand and optimise web usage. Use of such technologies often leads to issues related to data privacy and potential lock-in to specific suppliers and proprietary technologies. Use of open source software (OSS) for web analytics can create conditions for avoiding issues related to data privacy and lock-in, and thereby provides opportunities for a long-term sustainable solution for organisations both in the public and private sectors. The paper characterises use of and engagement with OSS projects for web analytics. Specifically, we contribute a characterisation of use of OSS licensed web analytics technologies in Swedish government authorities, and a characterisation of organisational engagement with the Matomo OSS project for web analytics.
ISSN:2075-9517
2075-9517
DOI:10.29379/jedem.v13i2.650