Research on the Business Model and Protocol of Offline Digital Coupon Based on RSA Digital Signature

Digital coupon, a popular e-commerce application, which makes the coupon circulating on internet by the digital forms. The real commercial system hasn’t presented yet in current domestic. The problem lies in the e-business model, anonymous, fair transaction, and free circulation. In this research, t...

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Bibliographic Details
Published inApplied Mechanics and Materials Vol. 55-57; pp. 608 - 613
Main Authors Feng, Yun Hua, Meng, Hao Yu
Format Journal Article
LanguageEnglish
Published Zurich Trans Tech Publications Ltd 01.05.2011
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Summary:Digital coupon, a popular e-commerce application, which makes the coupon circulating on internet by the digital forms. The real commercial system hasn’t presented yet in current domestic. The problem lies in the e-business model, anonymous, fair transaction, and free circulation. In this research, the author analyzed the domestic and foreign researches, defined the e-business model of mobile e-coupons, puts forward a set of digital coupon protocols with offline presentation, offline payment, and verified the anonymous, fair transaction, free circulation of the protocols. This study derived a test system has good efficiency, implementation, practicability and innovative. The obtained theory and experience can be a meaningful reference to other studies in relevant fields.
Bibliography:Selected, peer reviewed paper from 2011 International Conference on Recent Trends in Materials and Mechanical Engineering (ICRTMME 2011), 27-28 January, 2011, China, Shenzhen
ISBN:9783037850992
303785099X
ISSN:1660-9336
1662-7482
1662-7482
DOI:10.4028/www.scientific.net/AMM.55-57.608