Applying the Analytical Hierarchy Process (AHP) Approach to Convention Site Selection

The convention sector is one of the fastest growing and most lucrative areas of the tourism industry. Solving for the most salient determinants in selecting or organizing a destination for conventions and seeing out their success is an important research topic. This study proposes the analytical hie...

Full description

Saved in:
Bibliographic Details
Published inJournal of travel research Vol. 45; no. 2; pp. 167 - 174
Main Author Chen, Ching-Fu
Format Journal Article
LanguageEnglish
Published Thousand Oaks, CA SAGE Publications 01.11.2006
SAGE PUBLICATIONS, INC
Subjects
Convention centers
Decision making models
Events planning
Hierarchies
Political conventions
Site selection
Studies
Tourism
convention
attributes
site selection
analytical hierarchy process (AHP)
Online AccessGet full text

Cover

More Information
Summary:The convention sector is one of the fastest growing and most lucrative areas of the tourism industry. Solving for the most salient determinants in selecting or organizing a destination for conventions and seeing out their success is an important research topic. This study proposes the analytical hierarchy process (AHP) approach, a decision-making method based on pairwise comparisons between criteria, to construct an evaluation structure with criteria and associated weights of convention site selection for meeting planners. A case study with a three-level evaluation structure is constructed and tested. The findings indicate that the AHP approach is a useful tool to help support a decision in convention site selection.
ISSN:0047-2875
1552-6763
DOI:10.1177/0047287506291593