Strategy and Structure in the Multiproduct Firm

This paper focuses on three strategies for realizing economic benefits from the multiproduct firm: vertical integration, related diversification, and unrelated diversification. The paper identifies economic benefits of the strategies and links them with the organizational control requirements necess...

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Bibliographic Details
Published inThe Academy of Management review Vol. 12; no. 2; pp. 331 - 341
Main Authors Charles W. L. Hill, Hoskisson, Robert E.
Format Journal Article
LanguageEnglish
Published Ada, Ohio, etc Academy of Management 01.04.1987
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Summary:This paper focuses on three strategies for realizing economic benefits from the multiproduct firm: vertical integration, related diversification, and unrelated diversification. The paper identifies economic benefits of the strategies and links them with the organizational control requirements necessary to realize these benefits. Organizational and environmental constraints that can inhibit the realization of these benefits also are considered.
ISSN:0363-7425
1930-3807
DOI:10.2307/258539