A MODIFIED UTAUT IN THE CONTEXT OF M-PAYMENT USAGE INTENTION IN MALAYSIA

This study revises the existing UTAUT model and incorporates two additional variables, namely trust, and convenience. In addition, the literature on the mediating effect of trust and performance expectancy in Malaysia in the context of m-payment usage intention is still limited. This study also atte...

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Bibliographic Details
Published inJournal of Applied Structural Equation Modelling Vol. 5; no. 1; pp. 39 - 60
Main Authors Leong, Tang Kin, Chiek, Aik Nai, Lim, Choong Wei
Format Journal Article
LanguageEnglish
Published Sarawak Research Society (SRS) 01.01.2021
Subjects
m-payment
modified utaut
usage intention
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