A MODIFIED UTAUT IN THE CONTEXT OF M-PAYMENT USAGE INTENTION IN MALAYSIA

This study revises the existing UTAUT model and incorporates two additional variables, namely trust, and convenience. In addition, the literature on the mediating effect of trust and performance expectancy in Malaysia in the context of m-payment usage intention is still limited. This study also atte...

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Bibliographic Details
Published inJournal of Applied Structural Equation Modelling Vol. 5; no. 1; pp. 39 - 60
Main Authors Leong, Tang Kin, Chiek, Aik Nai, Lim, Choong Wei
Format Journal Article
LanguageEnglish
Published Sarawak Research Society (SRS) 01.01.2021
Subjects
m-payment
modified utaut
usage intention
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Summary:This study revises the existing UTAUT model and incorporates two additional variables, namely trust, and convenience. In addition, the literature on the mediating effect of trust and performance expectancy in Malaysia in the context of m-payment usage intention is still limited. This study also attempts to fill the knowledge gap and examine the mediating effect of trust and performance expectancy. A total of 393 usable questionnaires were collected in Malaysia and analyzed using IBM Amos version 23. The results show that convenience, trust, effort expectancy and performance expectancy are significant factors that influence the m-payment usage intention for Malaysians. Meanwhile, social influence is an insignificant factor. This study also revealed that both trust and performance expectancy plays a significant role to mediate between effort expectancy and m-payment usage intention.
ISSN:2590-4221
2590-4221
DOI:10.47263/JASEM.5(1)05