A Descriptive Study of Facebook Uses among Indian Students

In this study, we describe the Facebook-use behaviour of a segment of college-going Indian youths. A survey of 455 students revealed that they started using the Internet in their teens and that they spend on average 1.6 hours a day on Facebook. Male and female students do not differ significantly in...

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Bibliographic Details
Published inMedia Asia Vol. 39; no. 3; pp. 140 - 147
Main Authors Gadekar, Rahul, Krishnatray, Pradeep, Gaur, Shubhra
Format Journal Article
LanguageEnglish
Published Singapore Routledge 2012
Taylor & Francis Ltd
Subjects
Age groups
Communication
Friendship
Gender
Internet
Questionnaires
Social networks
Social research
Students
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Summary:In this study, we describe the Facebook-use behaviour of a segment of college-going Indian youths. A survey of 455 students revealed that they started using the Internet in their teens and that they spend on average 1.6 hours a day on Facebook. Male and female students do not differ significantly in spending time on either the Internet or Facebook. The female respondents tend to be more connected than their male counterparts. Despite showing more connectedness, female students tend to be choosier while accepting friends' requests than their male counterparts. Factor analysis revealed five major gratifications the student-users seek while using Facebook: relationship maintenance, userfriendliness, relaxation, connecting with old friends and social interaction.
ISSN:0129-6612
2377-6277
DOI:10.1080/01296612.2012.11689930