Effectiveness of the Use of Movies in Climate Change Communication: Empirical Evidence from York, United Kingdom

Onyekuru et al. evaluate the relationship between different kinds of films and their potential roles in climate change communication. In particular, the study investigates the effectiveness of climate change movies in communicating the concept of climate change to different audiences. This analysis...

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Bibliographic Details
Published inQuarterly review of film and video Vol. 38; no. 5; pp. 414 - 431
Main Authors Onyekuru, Blessing Ogonnaya, Onyekuru, Anthony NwaJesus, Ihemezie, Eberechukwu Johnpaul, Nwokorie, Uchechi Mercy, Ukonu, Michael
Format Journal Article
LanguageEnglish
Published Philadelphia Routledge 01.06.2021
Taylor & Francis Ltd
Subjects
Climate change
Communication
Decision making
Film studies
Motion picture criticism
Motion pictures
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Summary:Onyekuru et al. evaluate the relationship between different kinds of films and their potential roles in climate change communication. In particular, the study investigates the effectiveness of climate change movies in communicating the concept of climate change to different audiences. This analysis can provide vital evidence that are useful to stakeholders; policy makers, and the general public in bridging the gap in climate change communication. The findings can also serve as a useful guide for strategic investment and decision making among film practitioners.
ISSN:1050-9208
1543-5326
DOI:10.1080/10509208.2020.1778424