Tiger, tiger, burning bright! Will India’s tiger economy stimulate its business marketing space?

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Bibliographic Details
Published inThe Journal of business & industrial marketing Vol. 27; no. 3
Main Authors Singh, Ramendra, Seshadri, D.V.R.
Format Journal Article
LanguageEnglish
Published Emerald Group Publishing Limited 17.02.2012
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ISSN:0885-8624
DOI:10.1108/jbim.2012.08027caa.001