The Holy Grail of Design Measurement

HP and Jump Associates have been collaborating on a philosophy that will help quantify, and therefore value, the business impact of design. Even more important, they're working toward a system that can be used by product development teams.

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Bibliographic Details
Published inDesign Management Review Vol. 22; no. 2; pp. 6 - 16
Main Authors Mrazek, Deborah, Lucente, Sam, Wakid, Katherine, Sato, Steve, Wai, Conrad, Menter, Adam, Hartley, Philip
Format Journal Article Trade Publication Article
LanguageEnglish
Published Oxford, UK Blackwell Publishing Ltd 01.06.2011
John Wiley & Sons, Inc
Subjects
Collaboration
Computer industry
Consulting firms
Design
Product development
Studies
United States > US
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Summary:HP and Jump Associates have been collaborating on a philosophy that will help quantify, and therefore value, the business impact of design. Even more important, they're working toward a system that can be used by product development teams.
Bibliography:istex:1FCCCCC78E4467ABF322B2A0D184D1E460ED692D
ark:/67375/WNG-B16VL8S0-0
ArticleID:DREV121
ISSN:1557-0614
1948-7169
DOI:10.1111/j.1948-7169.2011.00121.x